NLP Sales Mastery
Turning Price Objection into
Powerful Persuasion

Reframe the Price. Redefine the Value. Reinvent the Sale.

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Industry-Proven Expertise

Delivered by a certified NLP trainer with 20+ years of corporate sales and negotiation experience.

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Strategic & Result-Oriented

Focused on actionable NLP technique that drive measurable sales performance.

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Enhanced Negotiation Impact

Equip your team to build influence, credibility, and rapport, leading to higher conversion and stronger client relationship.

Training Mechanism

Reframe the Price. Redefine the Value. Reinvent the Sale.

2 Days (9:00 AM – 5:00 PM)

  • Decode the Psychology of “Too Expensive” – Learn the unconscious buying trigger and belief behind every price objection using proven NLP framework.
  • Reframe, Redirect, and Rebuild Value Instantly – Transform resistance into curiosity by mastering the art of linguistic reframing and embedded command.
  • Close with Confidence, Not Concession – Develop mindset mastery and persuasive language pattern to turn “I’ll think about it” into “Let’s proceed.”

To equip sales professional with cutting-edge NLP persuasion and communication strategies to decode customer objection, reframe price resistance, and convert conversation into high-value commitment — all through mastering the psychology of buying behavior.

Day 1: The Psychology Behind Price Resistance

Module 1: The NLP Foundation of Persuasive Selling

  • Understanding how language shapes perception and buying decision
  • The 3 filters of human communication
  • How price objections are coded in the unconscious mind

Module 2: The Real Meaning Behind “It’s Too Expensive”

  • Discover the six hidden beliefs behind price objection
  • Identifying customer’s buying values and decision strategies
  • NLP listening technique to detect unconscious resistance

Module 3: Reframing Price with NLP

  • Value vs. cost: shifting the client’s focus linguistically
  • NLP reframing model: context, meaning, and contrast reframe
  • Practical NLP language pattern to reposition value instantly

Module 4: Emotional Anchoring for Sales Confidence

  • Installing empowering anchors before negotiation
  • Calibrating your state to match and lead the client’s energy
  • Creating emotional certainty that sells


Day 2: From Objection to Agreement

Module 5: Advanced NLP Language Pattern for Persuasion

  • The Meta Model and Milton Model for handling objection
  • Using presupposition and embedded command ethically
  • Framing questions that lead customer toward “Yes”

Module 6: The NLP 1-Minute Profiling Technique

  • Quickly reading customer’s buying language and motivation style
  • Matching communication style to build instant trust
  • Crafting personalized value statement that resonates

Module 7: Turning Resistance into Rapport

  • The psychology of mirroring and pacing objection
  • NLP technique for diffusing tension and maintaining influence
  • Case studies: how top negotiators turn objection into opportunities

Module 8: The NLP Closing Formula

  • 3-step objection-handling script using NLP structure
  • Time Line reframing to future pace the decision
  • Personal action plan: integrating NLP in your real-world sales conversation

  • Sales Professional and Account Managers seeking to close more deals.
  • Business Development and Client Relationship Managers aiming to strengthen influence.
  • Team Leaders and Managers responsible for coaching or leading sales teams.
  • Negotiator and Consultant who want to improve persuasion and communication skills.
  • Anyone looking to enhance their non-verbal communication and NLP-based sales technique.

This course is 70% practice, 30% theory, delivered through:
✅ NLP Tools & Techniques
✅ Role Plays & Simulations
✅ Real-world Case Studies (MNC context)
✅ Action Planning

Every great trainer brings not just knowledge, but a story.
For Steve Lim, that story began over a decade ago when he discovered how the power of language and psychologycould transform the way people lead, communicate, and succeed at work.

Today, Steve is a Certified NLP Trainer (ABNLP), Certified Trainer of Hypnotherapy (ABH), Certified Trainer of Time Line™ Therapy (TLTA), and Certified Trainer of NLP Coaching (ABNLP). With more than 20+ years of experience in sales and corporate training and over 15+ years specializing in NLP training and coaching, he brings deep expertise and real-world insight to every session.

From boardroom of multinational corporations to training hall filled with young managers, Steve has helped teams turn conflict into collaboration and negotiation into long-term partnerships. His approach is simple yet powerful — real tool, real practice, real result.

What makes Steve different?

  • He doesn’t just teach NLP, he lives it — applying it in leadership coaching, business negotiation, and team transformation.
  • He brings energy, clarity, and humor into every workshop, making even the most complex topics easy to grasp.
  • Most importantly, he believes training should change behavior, not just transfer knowledge.

Participants often say Steve’s sessions feel less like “lectures” and more like lightbulb moment — where you suddenly see new ways to influence, connect, and achieve result.

If you’re ready to experience learning that sticks, Steve Lim is the trainer who will get you there.

For more than a decade, we have been the trusted training partner of organizations across diverse industries. From multinational corporations to SMEs, our programs have empowered leaders, managers, and teams to achieve transformational results.

Why they choose us?
Because we don’t just deliver training — we deliver measurable impact, sustainable growth, and long-term transformation.

📌 Multinational Corporations (MNCs)
Regional and global players in manufacturing, finance, technology, logistics, and services

📌 Small & Medium Enterprises (SMEs)
Growth-focused companies in education, healthcare, retail, and family businesses scaling towards professionalism

📌 Industries We Serve

  • Manufacturing & Engineering
  • Banking & Finance
  • Information Technology & Digital
  • Healthcare & Pharmaceuticals
  • Logistics & Supply Chain
  • Education & Training
  • Retail & Consumer Services
  • Agriculture & Agribusiness

💡 Our clientele trust us because we combine global standard with local insight — ensuring every program is relevant, practical, and impactful.

Training Fee: RM10,500 / day × 2 days = RM21,000
Fully HRDC Claimable

RM21,000 investment → returns in productivity, savings, and negotiation wins worth many times more.

👉 WhatsApp us or email today to customize this training for your organization.

Chief trainer

Steve Lim

Professional Credential & Expertise

  • Certified NLP Trainer (ABNLP)
  • Certified Hypnotherapy Trainer (ABH)
  • Certified Time Line™ Therapy Trainer (TLTA)
  • Certified NLP Coaching Trainer (ABNLP)

Experience & Impact

  • 15+ years of specialized expertise in NLP training and coaching
  • 20+ years of proven excellence in sales and corporate training
  • Track record of transforming individual and team for peak performance

Our Clientele

We are grateful

📞 Unlock Your Potential: NLP to Inspire. Influence. Impact.

Empowering ASEAN Talent, Building Global Excellence